What does link in bio mean? How to do link in bio across all these social media platforms? Let us help you with this.
The clickable URL that you can add to your profile section is referred to as the “link in bio,” which is exactly what the name suggests it refers to. On the majority of social media platforms, you have the option to include a link in your bio that can direct your followers to your website, product page, content, or another significant page.
Because you are able to share clickable links to specific pages, products, or content within your posts on social media platforms such as Facebook and Twitter, it may be sufficient for you to simply add a link to the homepage of your website.
Instagram, on the other hand, presents a few unique challenges. According to TikTok Creator Fund, accounts that have 10,000 or more followers do have the option to share links through their Stories, but accounts that are still in the process of growing their following are required to make use of the single link that is included in their bio in order to direct followers to a product page or a piece of content.
In addition, outside of the highlights, the links in Stories are temporary, making it difficult for accounts of any size to highlight the most important URLs to which they want to direct social media traffic.
When you want to draw attention to a number of different products, posts, and pages, the link in bio feature of Instagram can feel restrictive. The good news is that there are a number of tools available for link in bios that will enable you to compile all of these important link destinations and share them via a single URL. This will take you to a specialized landing page that contains all of the pertinent links that you want to share with others.
This makes the user experience much more seamless because they can easily access all the relevant links from one place, which means you are much less likely to lose out on potential leads and traffic just because Instagram restricts links on individual posts. This is because they can easily access all the relevant links from one place.
This also brings us to the ubiquitous “link in bio” phrase that is familiar to anyone who uses Instagram: by using these landing pages, brands can highlight their most recent sale, news article, product collection, or anything else related to their business in their content, and still effectively link to all of these things, reminding audiences to click that link on each post that is relevant to their business.
You can also keep evergreen destinations up and running, such as your homepage or key lead magnets, while rotating other links to point to the most recent content.
How to Do Link in Bio
Including a link in your Instagram bio or modifying an existing one is a simple process. You have the option of using the mobile app or the website when you access Instagram on your desktop.
Please proceed in the following manner:
- Make changes to your existing Instagram profile. You can edit your profile by going to your profile and clicking the “Edit Profile” button.
- Enter the URL for the website in the field provided. Enter the URL of the website you want to add to your bio into the field labeled “Website.”
- Be sure to save your changes. Simply select “Done,” and you’re finished: a link will now appear in the bio section of your Instagram account.
If you specifically want to know more about link in bio on Instagram, read: “What Does Link in Bio Mean on Instagram.“
How to Do Link in Bio on TikTok
As long as you have more than one thousand followers on TikTok, you will be able to add a link in your TikTok bio that can be customized to a page of your choice. Through the use of Linkin.bio by Later, you are able to connect individual TikTok posts from your feed to a chosen URL, thereby increasing the amount of traffic and engagement generated by TikTok.
On TikTok, the procedure is essentially the same. However, at the moment, the vast majority of users are required to have a Business account in order to add a link to their bio.
If you are using a Creator account on TikTok and are unable to use the feature that allows you to include a link in your bio, you will need to upgrade to a Business account first. If you need detailed instructions, have a look at our guide to using TikTok for business, and then come back here!
After upgrading to a Business account, you will be able to incorporate a link that users can click into their TikTok profiles.
- Select the Edit profile option.
- Select the option to Add your website.
- In the space provided, type in the URL that you would like to highlight on your profile.
- Make sure you save the file. I’d like to congratulate you on the addition of a link to your TikTok bio.
If you’re using your mobile devices, check out “How to Add a Link to Your TikTok Bio from Mobile Devices.“
How to Do Link in Bio on Facebook
Facebook profiles can have links added to them in a number of different ways, including as part of the user’s personal information or directly on the profile wall. The visibility of any links that you add to your personal profile information will be determined by the privacy settings that you have chosen.
When you post a link to the wall of someone else’s Facebook profile, it will be visible to all of your friends as well as the other person’s friends. If you want the links you post on Facebook to actually work, be sure to include the complete URL whenever you post them there.
Putting the Link on Your Facebook Profile
Here’s how you can do link in bio on Facebook. You can access your Facebook account by going to Facebook’s website and logging in there. To access your profile, go to the homepage of your Facebook account and look for your name in the upper-left corner.
To edit your profile, navigate to the upper-right hand corner of the page that displays your profile and click the “Edit Profile” button.
On the page labeled “Edit Profile,” locate the link labeled “Contact Information” in the menu on the left. Simply copy the entire link and then paste it into the “Website” field, making sure to include the “http://” prefix.
To keep the link to your profile, you need to click the button labeled “Save Changes.”
To add a link to the “About Me” section of your profile, click the link labeled “Basic Information.” In the “Philosophy” section of your website, you can also insert links into a few of the fields. Any links that you add to your profile will be displayed on your profile page under the heading labeled “Info.”
Share Your Link on Your “Wall”
You can access your Facebook account by going to Facebook’s website and logging in there.
Simply enter the name of the friend whose profile you wish to link to in order to locate their profile. You can also view a list of your Facebook friends by clicking the “Friends” link that is located on the right side of your homepage on Facebook. Simply navigate to your friend’s profile by clicking on his or her name. Click the “Link” link that is located under the “Share” heading.
You will need to copy the complete URL, including the “http://” prefix, and then paste it into the appropriate field. If you include the complete URL in your message, your friend will be able to click on the link without having to first copy and then paste it into a web browser.
To attach the file, click the “Attach” button. You can select a thumbnail for your link by using the arrows, or you can check the box labeled “No Thumbnail” to prevent an image from being displayed alongside your link.
In the field labeled “Say something about this link…” type in a message that accompanies your link. If you prefer, you are free to omit any response here. To publish your link on your profile wall, you will need to click the “Share” button. You can also post links to the wall of your own personal Facebook profile by utilizing this method.