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How to add website link to TikTok: Sales and commerce are obvious motivations for TikTok content creation and networking. Creators use the opportunities in a variety of ways — some are true business accounts, created and maintained to promote their merchandise, whereas others are influencers who earn a commission on products they recommend to their audience.

No matter which category you fall into, getting related links to your viewers is critical, and it should be done prominently, such as right in your bio box or in the video description. Let’s take a look at TikTok’s ‘link in bio’ element to answer some of the most heated questions of the hour.

How to Add Website Link to TikTok

How to put a link in TikTok bio? First, You must have at least 1,000 followers and a business account to add a link to your TikTok bio.

Including a link in your TikTok bio can aid in the promotion of a website or the sale of products.

Making a business account on TikTok is free, and you can easily switch between them.

TikTok is one of the apps you should be using if you’re using social media to promote your business.

Including a link in your TikTok bio is one of the best ways to direct people to your brand’s website or even sell products.

However, in order to add a link to your TikTok bio, your account must have at least 1,000 followers. A business account is also required to add a link to your TikTok bio.

Here’s how to convert your TikTok account to a business account and add a link to your TikTok bio.

Change your TikTok account to a business account.

Switching to a business account is free, and you can switch back and forth between them at your leisure. However, business accounts are restricted from playing songs or sounds in videos that are not licensed for commercial use.

1. Launch TikTok and select Profile from the bottom right corner of the screen.
2. Tap on the three horizontal lines in the upper-right corner.
3. This will take you to the Privacy and Settings page. Select Manage Account.
4. Select the Switch to Business Account option.
5. You will be directed to a page that describes the benefits of a business account. Tap Next, then on the next page, select a category that fits your business and tap Next again.
6. Return to your profile page and tap Edit profile, then Website to add a link to your website.

Adding Links to Your TikTok Bio

You can now add link in TikTok bio.

1. On the TikTok homepage, tap the profile icon in the bottom-right corner.
2. Select Edit profile. Select the Website option if you see it to add a hyperlink to whatever you want to promote. If you don’t see this option, you must convert your personal account to a business account, as explained below.

Why is it Important to Have Links in Your TikTok Bio?

There are several reasons for this! Do you want to expand your customer base? Perhaps you’d like to promote a product or service? Maybe you’re a commission-based affiliate marketer. Perhaps you aren’t quite ready for advertising and would prefer to find organic channels to generate sales and leads!

Whatever your plan is for your clickable link, you’ll want to follow along below to put it into action!

QUICK NOTE: If you prefer to learn through video, I’ve included one below for you to watch in action!

To begin with, not everyone has access to the link in bio option.

Remember this… TikTok is constantly testing, rolling out, and experimenting with new features, so different people have access to different features at different times.

For example, I only recently gained access to the TikTok playlists options, months after others. So, depending on your region, age, the type of account you have, the number of followers you have, or other factors, you may or may not have these exact same abilities to get that clickable link in your bio.

Not every country will have the link in bio option available, so if you don’t see it right now, that’s fine. It might become available at some point.

How do you put a link in your TikTok bio? In this article, I’ll show you how to add a website to your TikTok profile. I’ll also discuss what this means for the types of videos available on TikTok.

Every Android user received the link in bio option on their TikTok profiles in March 2020, but iOS users may still be missing features depending on the person’s account. In 2021, it appears that the majority of users on both iOS and Android devices have access to links in bio for their TikTok accounts, though the rollout for iOS users is not yet complete.

If you are able to add a link in your bio, this is what it will look like:

The website URL appears between the Follow button and the TikTok video grid. It’s also in a bold font, which makes it stand out from the rest of your bio text.

In this article, I’ll show you how to add a personal or business website to your TikTok bio. I’ll also discuss what this means for your TikTok account and how you can take advantage of it. This is How to add a website to TikTok.

How Do You Put a Link in Your TikTok Bio

Check to see if you are part of the rollout. Only some iOS users in our office have access to the “website” field when they click edit bio, whereas all Android users do. Some accounts (including our business account, @Kapwing) have only recently gained access.

Choose the Edit Profile option. Click the Edit profile button on your TikTok profile page.

Add your link: You’ll find a field to “Add a website to your profile” in the “Website” line, right under “Bio.” Copy and paste any URL you want to appear on your profile. You don’t need the “https”; simply “www” will suffice. I added kapwing.com as well.

That’s it! The URL you entered will now appear on your TikTok profile. I can see from browsing TikTok that many people have discovered and are using the link in the bio.

What exactly does this mean for TikTok?

Adding a website to a TikTok profile doesn’t make much of a difference for most people. However, it is an indication that the TikTok platform is maturing. Here are some predictions for how website links will alter the TikTok experience.

To begin, more brands will create TikTok accounts and begin publishing viral content there. Previously, it was more difficult for a publisher to drive traffic to their own website because TikTok only allowed links to Instagram and YouTube. Companies now have a stronger reason to invest in TikTok content, because a viral TikTok video can lead to more people clicking the URL to go directly to a website.

Although some may believe that this dilutes TikTok’s quality because it will be more crowded with brands, I believe it will significantly improve content quality because professional videographers and creators will have a reason to stick around. We used to invest in great TikTok content, for example, but we stopped because the time spent wasn’t worth it because no one who visited our profile could link to our website. They will, however, be able to do so now.

(Kapwing is a free video editing website that allows creators to create slightly better content than TikTok’s basic editing tools allow.) If you want to improve your video game, check it out.)

Second, TikTok attribution will be simplified, making the platform more appealing to influencers and celebrities. Even the most popular TikTok creators struggle to demonstrate that their content has an impact on people’s behavior without a website URL. As a result, convincing brands and other people with money to promote TikTok content is difficult. The URL, on the other hand, establishes a direct connection between a TikTokers profile and the website, making it easier to demonstrate business value.

As a result, TikTok users can expect to see more sponsored content on TikTok in the future, much like how Instagram and Stories have evolved over time. More affiliate links, referrals, and bit.ly will appear.

Third, the URLs will direct users away from the app and to other websites such as Venmo, Snap, or email.

TikTok, on the other hand, is still relatively unknown territory for websites and professional creators. You can’t add a link to a single story, and it’s impossible to build a following gradually over time. TikTokers must instead continue to strive for global virality, which is extremely difficult for niche brands and personalities to achieve. There is very little impact to having a larger fan base on TikTok until TikTok promotes the videos made by the people you follow, which means creators don’t stay around and put in the work to grow their fan count.

How to put a link in your TikTok bio 2021 and create an impressive profile?

Sharing links on social media is always an adventure. Some platforms make it easier than others — Instagram, for example, allows you to link directly from your Stories as well as in your bio — but TikTok still makes it difficult. This is where your TikTok link in your bio comes in handy.

The issue you may encounter is that TikTok only allows you to link to one website at a time. This restriction can be inconvenient if you want to direct your followers to multiple locations. So, if you’ve ever needed to share multiple links with your followers and ran into TikTok’s one-link-at-a-time limitation, we’ve got you covered.

How to Put a Link in Your TikTok Bio 2021

First and foremost, how do you add a link to your TikTok bio? All you have to do is change your default Personal account to a Business account. Here’s how it’s done:

Step 1: To obtain a TikTok Business account, go to your account settings, click “Manage Account,” and then click “Switch to Business Account.”

Step 2: Select “Edit profile” and type your preferred website address into the Website field.

And there you have it!

Can’t Add a Link to Your TikTok Bio? Here’s Why…

You’re using the incorrect device. Only the TikTok mobile app currently allows you to add clickable links to your bio. So, make sure you’re using your phone rather than your computer.

You are still using your personal account rather than a business account.

Your account does not have the feature enabled. While most users have access to this feature, TikTok has not yet made it available to everyone. If that’s the case, you won’t be able to have a clickable link.

If you insist on including it, you can add your link to your description, but it will not be clickable. Here’s how to add a clickable link on TikTok bio.

Tips for Making the Most of Your TikTok Link in Bio

TikTok’s link in bio can be an excellent marketing tool for creators, brands, and businesses. You can direct your followers to more of your online presence by using a landing page tool like Start Page. Here are some pointers for making the most of your link in bio.

Emphasize your most important links

The less complicated, the better — resist the urge to link to every platform you’re on. You want to direct your audience’s attention to what is important. Here are a few highlights:

• Blog or website
• Most recent content
• Mentions in the press
• Sales/promotions/giveaways
• Other social media platforms
• Product page/online store

Unsalted Cookies has a fantastic Start Page that serves as a website for their brand, directing visitors to their menu or placing an order.

Determine what is essential

How do you determine which links are crucial? It all depends on your objectives and what you want your landing page to accomplish.

If you want to increase sales, draw attention to your store or salesperson.

If you want to increase your followers on other platforms, start with social media.

Include press mentions if you want to raise brand awareness.

Highlight your blog if you want more pageviews.

Visitors to Rope’s Start Page are directed immediately to the brand’s goals – purchase. The copy and various product categories are highlighted on the Page so that visitors can click on them right away.

First and foremost, demonstrate your worth.

Just like your website, you must communicate the value of your page upfront, especially if you want to attract new visitors. Consider how you can provide value to your audience, such as:

Offering exclusive discounts to people who purchase through your landing page. This strategy was used by The Daily Wine, who immediately displayed their Instagram giveaway on their Start Page.

Sharing a useful piece of content, such as a template or guide

Include a brief introduction to yourself or your company.

Pinecone Papers is another great example of a value offer. They share a useful template that ties into the focus of their website (and audience).

Keep your link in bio as short as possible.

Your link will be displayed in its entirety, so keep it short and to the point. You can customize your URL with some link in bio tools (e.g., tami.start.page). Take advantage of any customization options available to you!

Customized links are easier to remember and are more likely to be clicked on. If you can’t think of a short URL for your landing page, use a URL shortening tool like Short URL or TinyURL to quickly create short links.

Here are our handpicked 8 Impressive Short Link Maker.

In your bio, highlight your link.

Source: Getty Images

You’ll want to work extra hard to drive traffic to the page once you’ve added your link. Consider using emojis and a CTA to capture your audience’s attention – think or. Tuck Ross does this explicitly in his TikTok bio, stating what he wants people to click on when they open his Start Page.

Another effective method is to include it in your social media content, particularly videos. You’ve probably heard the phrase “visit the link in my bio,” which instructs people to click on the link. Setting it and forgetting it may seem obvious, but an extra push can help you get more clicks to your page.

To get the most out of your TikTok link in bio, create a Start Page.

Start Page is a versatile new landing page tool that anyone with a Buffer account can create and update in minutes. It’s super simple to get started – here are five steps to get your Start Page.

Navigate to your homepage and select ‘Start Page’ from the navigation menu, or go to start-page.buffer.com. A pre-populated page should appear.

Customize your page by using one of the templates or experimenting with the Appearance tab.

When you’re happy with the look of your landing page, go to Layout and start mixing and matching your content blocks. You can use these blocks to add text, images, videos, social links, and other elements to create the layout you want. You can also rearrange the blocks until you’re happy with the formatting.

After you’ve created and customized your page, click publish to claim your unique URL and begin sharing it on social media and in your TikToklink in bio.

Can’t put a clickable link in TikTok Bio? Let us help you solve this problem.

TikTok has evolved into a powerful marketing platform for businesses because it gives companies the opportunity to display the creative side of their brand and connects them with a large number of users who are highly engaged and passionate.

TikTok’s dedicated TikTok for Business platform was finally released to the public in the year 2020. Since that time, businesses have had access to a variety of wonderful marketing and advertising tools, one of which is the capability to include a clickable website link within their bio (you guessed it).

How to Put a Clickable Link in TikTok Bio

Before you can add a link to your TikTok bio, you will first need to ensure that you have a business account set up on the platform. You’ll need at least one thousand followers on your TikTok account in order to access the website link feature, and business accounts are the only type that can access it.

How to Convert Your Personal Account to a Business One on TikTok

Head over to your TikTok profile and tap the menu icon located in the top right corner of your screen. This will allow you to convert your personal account into a business account. Navigate to the Settings and Privacy menu, then select Manage Account from the drop-down menu. You will find the option to switch to a business account in the Controls section of your account. After making your selection, all that’s left to do is follow the on-screen instructions.

How to Integrate Your Website into the TikTok Business Platform

Once you have a TikTok account for your business, navigate back to your personal profile on TikTok and tap the Edit Profile button. You will see the option to Add your Website here if your account is eligible to do so and the requirements have been met. After entering the link that you want to display in your TikTok bio, be sure to hit the Save button.

Here’s more on How to Add Website Link in TikTok.

Why Isn’t It Possible for Me to Include a Link in My TikTok Bio

There are a few potential explanations for why you are unable to include a link to a website that is active within your TikTok bio.

You Do Not Possess a Commercial Bank Account

At this time, the website link feature is only accessible for users who are logged in to their TikTok business accounts. Verify that you are in possession of a business account.

You have fewer than one thousand people following you.

TikTok issued an update in January 2022 that disabled the ability of business accounts with fewer than 1,000 followers to include a link in their profile information. This update should help reduce the amount of spam.

The Feature to Link to a Website Isn’t Currently Available in Your Country at This Time

If you have fulfilled all of the requirements listed above but are still unable to use the feature that allows you to link to your website, the problem may lie in the fact that you have not yet finished the process of registering your company. At this time, business accounts are only accessible in the alpha version in the countries of the United States of America, the United Kingdom, Russia, Indonesia, and Canada.

Check out TikTok Creator Fund website to read more about this guideline.

Can You Include Two Links to Different Websites in Your TikTok Bio?

Using the link feature, you are only able to add a single link to a website to your business’s TikTok bio at this time; however, all is not lost! If you want to add more than one link to your TikTok bio, you can make a linktree and then add the link to your linktree to your bio in place of your website. This will allow you to add multiple links. This will give you the ability to store multiple links in a single location, which is ideal for companies that need to send traffic to a variety of different locations.

Here are 7 Link in Bio Platforms compared as an alternative to Linktree.

Final Words

TikTok is quickly becoming THE platform for companies to use to advertise their products and services because it has more than one billion users and has the potential to make a brand go viral. There are a lot of things that brands can do on TikTok, regardless of whether or not they have access to the feature that allows them to link to their websites. You can also put Venmo link in bio to make an easy payment access.

How to make a link in TikTok bio: You want more traffic to your website as a business owner. That is why you have created a TikTok business account. However, simply creating a TikTok account will not result in web traffic. To achieve results, include a link in your business account’s bio.

What exactly is a TikTok Bio Link?

So, exactly what is a TikTok bio link?

TikTok, like any other social media platform, allows users to include a link in their bio. This assists content creators in managing their accounts and keeping their audience engaged. It also gives you more authority if you use TikTok for business.

Why You Should Include a TikTok Link in Your Bio

Including a link in your TikTok bio is a simple yet effective way to keep your followers engaged with your profile and business account. It is equally important for you to learn how to duet someone on TikTok, as well as the top TikTok hashtags and other useful functions.

Here are three reasons why including a link to your business account bio makes sense:

Increase traffic to your website: You’ve probably set up a business account on TikTok to reach out to potential customers and grow your business. To achieve this goal, you must include a link to your website so that your followers know where to find more information about your company.

Engage your followers: Those who follow you on TikTok are curious about you. They can learn more about your company and what you have to offer by visiting your website.

Increase sales: Adding a link to your TikTok bio can also help you increase conversion rates and convert followers into paying customers. You can also Put Venmo link in bio for your customers.

How to Make a Link in TikTok Bio

Given TikTok’s growing popularity as a social networking site for driving traffic and converting followers into prospects, a growing number of TikTok profile owners have begun adding links. Here’s more on How to add website link in TikTok.

Fortunately, adding a link to a TikTok account is a simple process. Let’s go over all of the steps to get started.

Create a TikTok account.

The first step is to launch the TikTok app from your phone.

Select ‘Profile.’

Then, in the bottom right corner of the screen, tap the Edit Profile icon.

Select ‘Manage Account.’

Three lines can be found in the upper right corner. When you click on this, you will be taken to the Privacy and Settings page. After that, select the Manage Account option.

Switch from a TikTok Personal Account to a TikTok Business Account

The next step is to switch from personal to business accounts. You will be asked to choose the category that best describes your company. The category account type will not be visible to the public. To proceed, you must click Next.

Return to the Profile Page

You are now ready to make changes to your profile page.

Select ‘Edit Profile.’

When you select Edit Profile, you will have the option to add a clickable link.

Paste your website’s URL into the TikTok box.

Enter the URL you want to appear on your profile. It’s worth noting that you can include links that you believe will be beneficial to your business here. Here are some website options for you to consider:

Your personal or business website:

This is the landing page where you showcase your company and highlight what differentiates you from the competition.

Your blog:Your blog is more personal, and most users will be able to connect with your brand more closely.

Product information:

Is there a particular product line you’d like to highlight to potential customers? Is there a clear connection between such a page and the content you share on your TikTok business or personal account? If so, your target audience will benefit from this page.

Other social media accounts you have:

Adding a link to your other social media platform accounts is a simple way to boost your social media profile.

Your online store:

A quick tip for directing viewers to your ecommerce page is to include a link to it in your bio.

Press the ‘Submit’ button.

After you’ve added the links, click the Submit button.

Confirm that the link is clickable.

It’s critical to include clickable links to help your audience get to the right place. That’s why, when you try to add a link to your bio, you should be on your phone. If you have any trouble making your link clickable, check out How to Add a Clickable Link to TikTok Bio.

What can you do with your TikTok bio link?

You can use your TikTok bio link to promote your business, draw attention to special offers, or raise awareness about your products and services if done correctly. Check out how to get verified on TikTok to make your account official.

Are you looking to add website link in TikTok? We’re going to tell you how and add an amazing tip on how to make an interesting unique bio page!

This appears to be a rhetorical question, with over 1 billion active users (and rising).

And if you’re already utilizing the platform’s virality potential, you should make the most of your posts.

You should specifically use your TikTok profile to promote your personal brand or business.

This entails including a clickable link in your TikTok bio.

Is this a possibility? Yes.

But how should it be done? Stay put until you find out.

Can You Include a TikTok Bio Link?

Simply go to your TikTok profile and tap the Edit profile button to add a link to your TikTok bio.

Then, next to the Bio section, tap the Add bio to your profile button.

You can paste any link here, or have multiple links appear beneath your profile.

However, there is a catch.

TikTok will not let you paste clickable links here. That is, your profile visitors will not be able to complete the single touchpoint required to land on your desired website.

There is some work to be done if you want to add a more intuitive, clickable link.

If you seem to unable to make the links clickable, read How do I Add a Link to My TikTok Bio Correctly.

How to Add Website Link in TikTok?

To add a clickable link to your TikTok bio, switch from a personal to a business account.

And, no, you don’t have to own a business to open a business account. You are also not required to pay anything.

Furthermore, you can easily switch back to a personal account.

Continue reading and you’ll be fine.

Step 1: Create a TikTok Business Account.

On TikTok, switching to a business account is simple. What you must do is as follows:

Tap the hamburger icon in the top-right corner of the TikTok app.

Under the ACCOUNT section, select the Manage Account option.

Under Account Control, select Switch to Business Account.

To switch to the business account, follow the steps on the screen.

After you’ve selected your industry, your TikTok account will be given a clickable link.

Tip: To reverse this process, simply repeat steps 1-2 above and select Switch to private account. That simple.

Step 2: Add a Tiktok Profile Link

When you upgrade to a business account, your user profile will gain a slew of new features, including a clickable link field.

Here’s how to go about it:

Tap Edit profile under your image in the TikTok app.

To the right of the (new) website field, tap Add a website.

Save can be found in the upper right corner.

That’s all there is to it! For easy access, your biolink will appear beneath your profile picture.

A business account also allows you to add your email address. You have your gateways sorted, in addition to the already available YouTube and Instagram links and newly added websites.

What Is the Difference Between a TikTok Personal Account and a TikTok Business Account?

As you can see, creating a TikTok business account is completely free and simple.

It also enables you to accurately track post data, reach the right audience, and grow your business or personal brand.

All of this enables your marketing efforts. Furthermore, TikTok business gives you access to creator tools and an ad manager. All of the tools you need to promote your product.

But, if everything is so wonderful, why aren’t all TikTok accounts automatically converted to business?

There are a few reasons for this.

To begin with, a business account is not private, and your posts will be visible to everyone on the platform. Of course, this will be determined by your chosen industry and the level of engagement with your posts.

Second, your business account necessitates far more oversight. You must exercise extreme caution when posting or risk having your account suspended.

You can also only use audio that has been licensed for commercial use, which limits your options.

Is it Possible to Include Multiple Links in the Bio?

TikTok does not allow you to include more than one link in your bio.

You can complete the Instagram and Facebook links, as well as include an additional (but unclickable) link in your bio description.

The absence of links is a common problem for creators, influencers, and entrepreneurs who prefer to direct their audience to multiple destinations.

Some of them are a merchandise store, a donation link, some notable features or pieces of content, a streaming platform, a blog, and so on.

A single link in your bio will not suffice in this case.

So, how do you deal with such constraints?

Simple! Simply use a biolinking tool such as Hypage.

Want some alternatives? Check these 7 Best Link in Bio Platform Compared.

Manage Multiple Biolinks with Hypage

Hypage is a free tool that allows you to manage multiple links on a single micro landing page.

By connecting your TikTok account to Hypage, your single clickable link can become a “hub” for all of your important web destinations.

But that’s just the start.

Hypage is more than just a biolink generator. It also serves as a one-stop shop for accepting donations, initiating memberships, collecting emails, and much more.

This way, you can connect your entire business to your TikTok profile without relying on the single link in your bio.

Hypage converts a single biolink into a mini landing page.

How to Link Your TikTok Account to Your Hypage Profile

Connecting your Hypage in TikTok is divided into two steps.

First, you must create and activate your free Hypage account. Then, in your Tiktok bio, include your unique Hypage link.

So let’s get started.

Make a Hypage account.

A HyPage account can be created faster than recurring revenue.

Simply go to the Hypage website and click the Sign Up For Free button.

To create your free account, go through the setup process.

It’s as simple as that!

Create a Biolink Page

Now comes the exciting part.

Once you’ve established your account, you can focus on creating your effective micro landing page.

You can add all elements to make your page sweet and compact by using a simple drag and drop editor.

Embed code, embed links, content snippets, and other elements all work together to create a seamless UX.

After you’ve finished designing, you can preview your page and make changes until it looks just right.

The tool also allows you to add as many links as you want. Are you launching a new product? Include a link. Do you have a new podcast episode? It should be at the top of your landing page.

The options are limitless.

Include a Hypage link in your TikTok profile.

Once you’ve configured everything and obtained our Hypage link, it’s time to put it to use. We’re talking about your TikTok profile here.

Typically, you’ll configure your bio link path while creating your account.

However, if you’ve forgotten your link, you can double-check it by clicking the View Your Page button in the top right corner of the designer.

This will open your micro landing page in a new tab, allowing you to copy/paste your link.

Simply follow the instructions at the beginning of the article to add a Hypage link to your bio.

Profit

This is a self-explanatory step. You’ve finished creating your micro landing page, and it’s time to start making money.

Realize the Potential of Your Biolink

You don’t want to miss out on any traffic that leads to your brand as a content creator.

As a result, you must make the most of your single clickable biolink.

Tools like Hypage can help you boost your biolink and integrate it into your business operations.

So don’t be shy. Make use of that one clickable biolink.

Do you want more awesome guides and content?

What exactly is Hyax?

Hyax enables content creators to monetize their work through courses, digital downloads, and memberships. Create your Hyax storefront today and start earning more money as a creator.

Check out our other product Hy.page, which allows you to easily monetize your social bio links.