How to put a website in your TikTok bio-Brands and businesses have a lot of options on TikTok. Adding TikTok to your marketing plan in 2022 is a no-brainer. It will increase engagement, raise brand awareness, and even boost sales.
But are you making the most of what TikTok has to offer? You could be leaving thousands of dollars on the table if you haven’t optimized your TikTok profile or added a link to your bio.
Are you ready to find out how to make the most of your TikTok account? Let’s dive into our step-by-step guide to adding a link to your TikTok bio.
Why is adding a link to your social media bio important?
First, let’s talk about why you might want to put a link in your TikTok bio.
Your social media profiles are a great way to connect with new people and turn them into paying customers. But if it’s hard for profile visitors to get to your eCommerce store or website, there’s almost no chance they’ll buy from you.
Your bio link comes into play here. With a clickable link in your social media bio, you can easily send your followers to your website and encourage them to learn more about you, check out what you have to offer, and even make a purchase.
On social media sites like Instagram and TikTok, your bio link is the only thing that can be clicked on. Yes, reread that! This is the only place where people can click to get to your website or online store. So, you should definitely use this link.
Adding a link to your TikTok bio lets you:
- Bring more people to your site and get them one step closer to buying something.
- Boost the number of people who visit your blog.
- You can easily tell people about your sales or offers and get them to do something.
- Get your followers to sign up for your mailing list. It only takes a few clicks to do so.
What is a Bio Link on TikTok?
Here’s what your TikTok bio link is all about, just to clear things up.
You can add a clickable link to a website of your choosing to your TikTok profile. Most of the time, you’ll want to add a link to your site to get people to visit it.
But you might also want to use a link-building tool (like Milkshake or Linktree) to turn this one clickable link into a list of web pages instead.
How to Put a Website in Your TikTok Bio
Now comes the part you’ve been waiting for: a step-by-step guide on How to Get a LInk in TikTok Bio.
Like on Instagram, you can add a link to your TikTok bio. It lets you add a link that can be clicked right to your profile. If you follow these two easy steps, you can add a link to your TikTok bio in just a few minutes:
Open the TikTok app and click on the profile icon at the bottom right of the homepage to go to your profile page.
Click on “Edit Profile.”
If you see “Website,” add the URL of the thing you want to promote.
But what if you can’t find a way to add a link to your TikTok bio? Here are three things you should remember:
A clickable link can only be added to your TikTok bio if you have a business account. So, if you want to use this feature, you’ll need to switch to a business TikTok account.
The “link-in-bio” feature on TikTok can only be used by business accounts with more than 1,000 followers.
You can now add links that can be clicked on to your bio, but only on the mobile app. So, use your phone instead of a computer to add a link to your bio.
Change to a business account on TikTok
If you have a personal TikTok account and want to use the bio link to promote your business, you might want to switch to a Business Account. The business account on TikTok gives you more power and lets you use helpful features like the bio link.
Are you ready to change? Just do what’s written below:
Tap the profile picture in the lower right corner of the screen.
Tap the three lines in the upper right corner of the screen. This takes you to the page for Settings & Privacy.
Choose Account Manager.
Select Change to Business Account.
Go back to your profile page, tap the Edit profile button, and add a link to your site under the Website section.
